IncrediMail is an email client which produces multimedia e-mail. Its free ad-supported version is available for download at its website. The paid version, IncrediMail Premium, removes its advertisements. The product is intended to be user-friendly, and it employs a Graphical User Interface and multiple templates. The program offers both audio and video embedding in e-mail messages.IncrediMail-authored e-mails do not require the program to exist on recipient machines, but the e-mail servers do need to enable the IncrediMail formats.